Short URLs anyone?

The Verge is rocking it with UX. I like the social media integration with the articles as well as the forum posts. But wow, tweeting and sharing articles is pretty brutal with those long URLs.

Can we get some link shortening integration up in here?

Side note:

75 word posts is crazy long for a forum… I'm now really curious to know where that number comes from. Is that the threshold to weed out junk posts and spam? I could definitely see that being useful on fan posts and news, but quite limiting for riveting conversations among forum dwellers.