Cablevision sues Verizon over broadband speed ads

18

US cable television company Cablevision Systems Corporation has filed a lawsuit against Verizon Communications, claiming the FiOS provider has been intentionally running misleading ads disparaging the performance of Cablevision's high-speed internet service. According to a complaint filed in the US District Court for the Eastern District of New York, Verizon's recent campaign references a "just released" FCC study which reports that during peak usage periods Cablevision's service delivers only 59 percent of its advertised speeds. Cablevision points out that while the report in question was released in August, it actually contained results from tests taken back in March of this year, and that investments and upgrades made since then have increased speed and reliability. The FCC acknowledges the improvement, noting in a recent blog post that subscribers to Cablevision's 15Mbps service now receive over 90 percent of the advertised speed at peak hours.

As for Verizon, spokesman Bill Kula told Businessweek that Cablevision was "the worst" when it came to accuracy in advertising, and that "Verizon will defend Cablevision's lawsuit vigorously to ensure that consumers continue to receive truthful information about Cablevision's misleading Internet speed claims."

Cablevision is asking that the court make Verizon immediately pull its campaign, which currently stretches across television, radio, print ads, and Verizon's website itself.

More from The Verge

Back to top ^
X
Log In Sign Up

forgot?
Log In Sign Up

Please choose a new Verge username and password

As part of the new Verge launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to Verge going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new Verge username and password

As part of the new Verge launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to Verge going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.
Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_5345_tracker