Just as we had heard, Apple's holding an "education event" on January 19th in New York City. Obviously the invite above doesn't reveal too much — unless Apple's planning on revamping the New York skyline — but there have been strong rumors of Apple getting into the textbook distribution game and optimizing educational content for the iPad. We'll let our minds run wild, but expect full, live coverage from the Guggenheim Museum on January 19th starting at 10:00AM EST right here.
Apple 'Education Event' set for January 19th in NYC
There are 155 Comments. Add yours.
I know this has nothing to do with the education event but I REALLY want the iPad 3 conference to happen sooner rather than later. I am saving up my CDN loonies here for the newest iPeezy from Apple and have yet to own a tablet. Really interested in the potential of a higher resolution display…here’s hoping
Oh and kudo’s for apple for trying to help change the education/textbook market – it is terrible for students
Posted on Jan 11, 2012 | 12:29 PM EST reply Recommend (24) Flag actions
Ditto. I love my iPad 2 but when I upgraded from iPhone 3GS to 4S in November, the stark contrast in is play quality became impossible to ignore. I’ll happily spring for a 64Gb Wifi iPad 3 even if the only improvement is a significantly higher resolution screen.
Posted on Jan 11, 2012 | 12:45 PM EST reply Recommend (2) Flag actions
I want the screen but it’s still a long shot. It’s just so expensive. I’m afraid people may just be overhyping it again just like the 4S was with unreasonable expectations. But if it happens hey, I’m buying one.
Posted on Jan 11, 2012 | 12:52 PM EST reply Recommend (1) Flag actions
A double resolution screen is almost a dead cert. Insiders at both LG and Samsung have recently commented on the difficulties they’ve had in producing (as in the current tense) 2048×1536 screens for the iPad.
An A6 processor would also be very welcome, though ;-)
Posted on Jan 11, 2012 | 12:59 PM EST reply Recommend Flag actions
I know, don’t get me wrong I want it. But if the 2560×1440 in the iMac costs £400-800 depending on OEM how can they do this on a 9.7in. I know absolutely nothing about this, not claiming to but it looks far fetched.
A6 is dead certain but they could get away with an A5. But the iPad would greatly benefit if it’s doing textbooks and a retina display. Would be a killer package.
Posted on Jan 11, 2012 | 1:02 PM EST reply Recommend Flag actions
2048×1536 at 9.7" is a much lower pixel density than 960×640 at 3.5". I know where you’re coming from though; we’ve been cruising along with relatively low-resolution displays for so long that jumps like this seem crazily unlikely but it’s really not that big a leap.
Posted on Jan 11, 2012 | 1:09 PM EST reply Recommend Flag actions
Part of it is also about economies of scale. Apple could sell tens of millions of iPad3’s with that kind of screen, but how many big iMacs do they sell? I have no idea, but I’m guessing the difference in being able to sell the technology cheaper might come down to the fact that they know they can sell so many. The fewer of a tech item you sell, the more expensive it is to produce because of margins covering overhead and R&D costs, etc…. So it isn’t completely far fetched. Lets hope….
Posted on Jan 11, 2012 | 4:21 PM EST reply Recommend (2) Flag actions
Nailed it. Apple has invested a ton of money already in the screen, so each additional screen made is relatively cheap (even if they have to produce two or three to get one that meets their standards). Economies of scale are huge.
To me, an iPad with a high res screen was the original design, just like I believe the iPhone with the retina display to have been the original aim. Since there are tradeoffs and limitations to current technologies that design would have been prohibitively expensive or even impossible at any price. So they iterate in big leaps (whereas with Android devices, we see the constant iteration with the best technology OEMs have available).
Those previous successes of not-quite-good-enough-but-the-best-available products enable the future iterations of the product line. It’s why Apple doesn’t do a dividend. It’s why they don’t do buybacks. They use their cash hoard to build the manufacturing facilities that OEMs don’t have the capital or risk tolerance to build—and as a result of fronting the money, they get a great price per part and exclusive access to those parts.
This is why just when it seems that Apple has lagged the competition, they just leap frog them by about a year†. That’s Tim Cook right there. And that’s why Apple doesn’t sell high-priced curiosities rather than mainstream devices*. And that’s why when I say that Android iterates with the best OEM specs available, they still lag behind Apple products in certain areas—a major exception being Samsung, because they own many of such cutting-edge manufacturing facilities.
†Not to say that Apple leap frogs every device on every spec—in the iPhone, only those specs they deem have most net impact: the retina display, the GPU in the SoC, the SoC performance balanced by battery life, the camera. NFC, LTE, RAM and storage bumps have been left out of the current gen, but in a perfect world, would have all been included (with built out networks for NFC and LTE and better battery life even with more RAM, and so on).
*They are even making strides in “developing countries”—particularly the C in the BRIC nations.
Posted on Jan 12, 2012 | 4:10 PM EST reply Recommend Flag actions
To clarify, by “not-quite-good-enough-but-the-best-available products”, I mean within the constraints they have imposed on themselves at release compared to their competitors. Many other manufacturers have better X at any given time, but Apple stays ahead for long periods of time on those features they think are most essential—see footnote † above. All in all, the iPhone is still one of the best smart devices out there.
Posted on Jan 12, 2012 | 4:19 PM EST reply Recommend Flag actions
Yes, they simply NEED the A6 to drive that monster of a screen.
Posted on Jan 11, 2012 | 6:21 PM EST reply Recommend (1) Flag actions
my guess is that the A6 is gonna be Quadcore A9 + Power VR SGX543 in a quad config…if that isnt hard on the battery
Posted on Jan 11, 2012 | 6:57 PM EST reply Recommend Flag actions
or SGX 544
Posted on Jan 11, 2012 | 6:57 PM EST reply Recommend Flag actions
Or 6 Series…
Posted on Jan 11, 2012 | 9:56 PM EST reply Recommend Flag actions
Nope, 6 Series. This way they get the screen, get performance increase AND pwn the Kal-El in the process.
Posted on Jan 14, 2012 | 11:14 AM EST reply Recommend Flag actions
What do you mean? Just use the mother panel and cut a bigger piece out of it.The problem is the price.
Posted on Jan 11, 2012 | 5:42 PM EST reply Recommend Flag actions
Thing is, they’ll probably charge just as much for textbooks on the iPad as they do for real dead-tree textbooks. Plus, digital textbooks in all likelihood won’t have a secondary market, so you will neither be able to buy them used nor sell them when you finish your classes.
Posted on Jan 11, 2012 | 1:38 PM EST reply Recommend (4) Flag actions
they may introduce rentals for textbooks
Posted on Jan 11, 2012 | 3:00 PM EST reply Recommend (2) Flag actions
Rental is the only way it really matters.
Because buying a full price book with no resale possibility or not being able to buy a used copy… well, that’s just stupid.
Posted on Jan 11, 2012 | 4:45 PM EST reply Recommend (1) Flag actions
That could work
Posted on Jan 11, 2012 | 9:51 PM EST reply Recommend Flag actions
I have a similar sentiment towards the Macbook pro redesign. I’m rather eagerly awaiting the arrival of the new 15" Macbook Pros… my old Macbook is starting to find itself lacking for work in Logic.
As for the topic at hand: I’m interested to see what they do. Doing something about text books would be great. A bit late for me, but the backs of students the world over will be better off for it.
Posted on Jan 11, 2012 | 3:30 PM EST reply Recommend Flag actions
Or they’ll give you the iPad 2S, with Siri.
Posted on Jan 12, 2012 | 10:43 AM EST reply Recommend Flag actions
iOS 5.1 with textbook support in iBooks.
Posted on Jan 11, 2012 | 12:30 PM EST via mobile reply Recommend (7) Flag actions
They must have made major deals with publishers or something, maybe some new SDK tools aswell. This is big.
Posted on Jan 11, 2012 | 12:53 PM EST reply Recommend (9) Flag actions
iBooks is its own App. They wouldn’t need an iOS update to add something to iBooks. They would just push an update to the App Store.
Posted on Jan 11, 2012 | 1:00 PM EST reply Recommend (1) Flag actions
Surely they have a few major textbook producers on board.
Posted on Jan 11, 2012 | 4:46 PM EST reply Recommend Flag actions
there are really only 3 major publishers for college/university textbooks.
Posted on Jan 11, 2012 | 10:14 PM EST reply Recommend Flag actions
Yeah, I think this is probably it. A big upgrade to iBooks to enable the type of content needed for any type of textbook. Steve Jobs has been ranting about the ridicilous cost of paper textbooks required by students for a few years.
Of course, Apple can’t do this alone, they need to get the publishers of the textbooks onboard too and this is the difficulty. The textbooks don’t often change drastically year-on-year and cost a lot of money. It’s almost like a licence to print money so why publishers would voluntarily surrender this I don’t know.
Posted on Jan 11, 2012 | 1:03 PM EST reply Recommend Flag actions
The reason for the high cost of textbooks is not the paper…
Apple has an uphill battle convincing publishers to lower their prices…
Posted on Jan 11, 2012 | 4:58 PM EST reply Recommend (2) Flag actions
That’s what I said.
Posted on Jan 12, 2012 | 11:57 AM EST reply Recommend Flag actions
Hopefully they launch with big publishers soon, the spring semester starts the 23rd!
Posted on Jan 11, 2012 | 2:44 PM EST reply Recommend Flag actions
Or the TextBook Pro, soon to be followed by the TextBook Air.
Posted on Jan 12, 2012 | 12:28 AM EST reply Recommend Flag actions
Cool. I wonder if it’s some sort of SDK specific to interactive textbooks. That would be awesome.
Posted on Jan 11, 2012 | 12:30 PM EST reply Recommend (2) Flag actions
Seems like it’ll be about textbooks, or something of the sort.
Posted on Jan 11, 2012 | 12:30 PM EST reply Recommend (1) Flag actions
I would love for it to be about textbooks only for a reasonable price. Also, new iWork would be nice too.
Posted on Jan 11, 2012 | 12:31 PM EST reply Recommend (15) Flag actions
Yep, please reasonable
Posted on Jan 11, 2012 | 12:40 PM EST reply Recommend Flag actions
At my uni the textbook prices are just an atrocity. I know someone who had to buy a £100 book.
Posted on Jan 11, 2012 | 1:04 PM EST reply Recommend Flag actions
That’s funny. All my textbooks run about $155 USD (at the cheaper new price). I keep all my textbooks so I prefer to buy them new. So if 100 GBP is a crazy book price, our market is totally screwed up over here.
Posted on Jan 11, 2012 | 2:26 PM EST reply Recommend Flag actions
It’s not all the books. Sometimes you have to buy books that are priced badly.
Posted on Jan 11, 2012 | 2:53 PM EST reply Recommend Flag actions
For the past two semesters all of my textbooks have cost at least $135 USD some ranging up to $200+, that may be may major though (Electrical Engineering). In this field our professors recommend that we keep our textbooks also. So secondary value for me is kind of non-issue. I really wish that the norm was much less than that.
Posted on Jan 11, 2012 | 4:00 PM EST reply Recommend Flag actions
I was comp sci and math (both BS)… and I was in the same boat as you. Very expensive books with far more value to keep them than to resell them.
Posted on Jan 11, 2012 | 4:52 PM EST reply Recommend Flag actions
I’m a math major (MS). Any given semester, I spent about $30 on math textbooks, combined. That was in the 90s, but adjusted for inflation.
Seriously, math books costing that much?? They don’t even teach any new stuff in BS level math classes. What kind of nonsense is going on at your school (or country)?
Posted on Jan 11, 2012 | 9:36 PM EST reply Recommend Flag actions
http://www.amazon.com/Calculus-Ron-Larson/dp/0547167024/ref=sr_1_1?ie=UTF8&qid=1326342753&sr=8-1
That’s for your first semester, and they only get more specialized and expensive from there. That will run you about $240 new in a campus bookstore.
If you’re lucky you get a professor who will write their own problem sets or take them from the Internet and they’ll let you use whatever book. If you get someone who’s written a book you’re in for an expensive semester, since they’ll want you to use the latest edition of what they wrote.
Posted on Jan 11, 2012 | 11:35 PM EST reply Recommend (1) Flag actions
Below is my reading list of my math classes in the first semester at the University of Muenster in 93. Quite a bit cheaper.
http://www.viewegteubner.de/Buch/978-3-8348-1251-3/Analysis-1.html
http://www.viewegteubner.de/Buch/978-3-8348-0996-4/Lineare-Algebra.html
Posted on Jan 11, 2012 | 11:56 PM EST reply Recommend Flag actions
What do you study??
Posted on Jan 11, 2012 | 9:34 PM EST reply Recommend Flag actions
lol. 100 pounds is the going rate for a mathematics, science, or engineering text (for undergraduates) here. Graduate textbooks tend to be more.
Posted on Jan 11, 2012 | 4:50 PM EST reply Recommend Flag actions
If it does not support active directory, computrace, or group management, they failed. Seriously, I work in education and these are absolute REQUIREMENTS. We just went with the Lenovo tab for admin use because of these reasons. Cost is only the first step.
Posted on Jan 11, 2012 | 1:09 PM EST reply Recommend Flag actions
Textbooks… reasonable… lol.
Posted on Jan 11, 2012 | 4:48 PM EST reply Recommend Flag actions
These textbooks are gonna need to been read on an iPad with a m*ther#@n’ Retina Display. The pent-up demand for this next-gen iPad will shock even the most hard-core Apple naysayers.
Posted on Jan 11, 2012 | 12:33 PM EST reply Recommend (1) Flag actions
Imagine a high res iPad with an active digitizer in the screen and some good pen software like onenote. I would give apple all my money for such a device.
Posted on Jan 11, 2012 | 12:37 PM EST reply Recommend (14) Flag actions
The Exact same thing I was thinking. I will go bankrupt if it has those features.
Posted on Jan 11, 2012 | 12:46 PM EST reply Recommend (1) Flag actions
It’s going to be fascinating to see if this happens. Steve was so adamantly opposed to a stylus (I believe the quote was "If you see a stylus, they blew it"), but there’s clearly a market for it I certainly would like one, but I imagine Apple will leave the actual styli for 3rd parties.
Posted on Jan 11, 2012 | 12:50 PM EST reply Recommend (1) Flag actions
iOS isn’t designed for a stylus..I guess I have something personal with them. When I used to take notes in school I would never read them again. I didn’t like my own handwriting, it can’t be manipulated. I stopped writing in class about two years from graduating. Sometimes it was because I didn’t trust what I wrote lol, so I was scared to revise from it.
If there was some amazing piece of handwriting recognition software I’d take it.
Posted on Jan 11, 2012 | 12:56 PM EST reply Recommend Flag actions
OneNote, this is jaggedspike. Jaggedspike, this is OneNote. Have you met?
/it can even detect and format hand-written equations
Posted on Jan 11, 2012 | 7:35 PM EST reply Recommend Flag actions
He was against using it in the user interface like on a Palm Pilot. Nothing about that says that having a pen to draw things in a drawing app is a bad idea.
Posted on Jan 12, 2012 | 5:55 AM EST reply Recommend Flag actions
Exactly. It was more in the theme of “If you NEED to be using the stylus to do all UI navigation / text input, it’s a shitty product”.
Of course for things like handwriting, drawing, painting, or even highlighting, there should be specialized tools developed, as it makes the platform more capable.
Posted on Jan 12, 2012 | 11:03 AM EST reply Recommend Flag actions
Shut up and just take my money.
Posted on Jan 11, 2012 | 4:53 PM EST reply Recommend Flag actions
http://www.engadget.com/2011/12/16/samsung-series-7-slate-pc-review/
Series 7 Slate costs $1200 though. So I guess an Apple equivalent with high-res display would probably cost at least as much.
Posted on Jan 11, 2012 | 5:47 PM EST reply Recommend Flag actions
In real life, battery life of the Series 7 Slate is only 3 hours.
Posted on Jan 11, 2012 | 5:51 PM EST reply Recommend Flag actions
ON windows 8 the battery last much longer
Posted on Jan 12, 2012 | 1:14 PM EST reply Recommend Flag actions
I like what they tried to do there, but <4 hours of battery life and a 1366×768 display is a joke compared to an iPad 3 with a 1080+ display (20 something by 15 something…) and probably 8+ hours of battery life (I would say higher, but I think it’s fairly unreasonable to assume too much).
I really wish a Windows 8 Tablet could manage (even if it were bulky) a reasonable unplugged life. I’d love to have one. I have a Thinkpad Tablet which I enjoy, but I’d much rather have a FHD (or higher) display.
Posted on Jan 11, 2012 | 9:25 PM EST reply Recommend Flag actions
You mean, just like the Samsung Series 7 Slate? Except that it has a lower 1280 × 800 resolution, it has all those things you are asking for on an 11" screen. It comes with:
-Intel Core i5 1.6 GHz with
-Intel HD 3000 graphics (DX 10, can run Starcraft 2!)
-4GB RAM
-128 GB SSD
-USB, HDMI port
-LED-backlit IPS panel
-Comes with touchpen and keyboard.
-Up to 7 hours battery life
Posted on Jan 11, 2012 | 5:46 PM EST reply Recommend Flag actions
Just stop posting about a goddamned Samsung Tablet, we all know it’s ridiculous to even put them side by side…
Posted on Jan 11, 2012 | 6:25 PM EST reply Recommend (3) Flag actions
Especially when the real world battery life is more like 3.5 hours than 7.
1100+ for that thing is insane when you can get a convertible tablet (the original kind) for around the same price.
Posted on Jan 11, 2012 | 9:29 PM EST reply Recommend (2) Flag actions
the real world battery life on windows 8 is quite longer actually
Posted on Jan 12, 2012 | 1:15 PM EST reply Recommend Flag actions
I think it’s going to be about some kind of educational software for iPad
Posted on Jan 11, 2012 | 12:33 PM EST reply Recommend (1) Flag actions
Textbooks, education? I want the iPad3, I’m tired of books.
Posted on Jan 11, 2012 | 12:35 PM EST reply Recommend (3) Flag actions
I do too but I just feel like the 9.7 inch screen is too small for textbooks
Posted on Jan 11, 2012 | 12:41 PM EST reply Recommend Flag actions
Would be awesome if the textbook was tailored for the iPad. Imagine a science textbook where instead of pictures you could just play videos. Education is finally upping its game.
Posted on Jan 11, 2012 | 12:57 PM EST reply Recommend (2) Flag actions
video embedded, touch-navigable infographics, the option to have someone read it to you aloud, virtul flashcards, interactive quizes built in to test your knowledge and the tailoring of future content based on your knowledge displayed during the quiz.
There’s so much good stuff here. This IS going to change education.
Posted on Jan 12, 2012 | 11:08 AM EST reply Recommend (1) Flag actions
9.7 seems fine to me. My dad’s 10.1 Asus TF is fine to read on (would be way better if it were one of those TF Prime 700Ts..)
Posted on Jan 11, 2012 | 4:55 PM EST reply Recommend Flag actions
We don’t need
noeducation.Posted on Jan 11, 2012 | 12:36 PM EST reply Recommend (6) Flag actions
I wonder how similar/dissimilar Apple’s textbook solution will be to Inkling – they’re currently doing cool stuff in the space.
Posted on Jan 11, 2012 | 12:37 PM EST reply Recommend Flag actions
Dig the Inkling books they’re doing really cool stuff, but still pricey and not enough of them.
Posted on Jan 11, 2012 | 1:01 PM EST reply Recommend Flag actions
It can’t just be text books in iBooks right? That is like a small part in a regular keynote.
Posted on Jan 11, 2012 | 12:37 PM EST reply Recommend (4) Flag actions
apple really makes everything looks great, even invitations
Posted on Jan 11, 2012 | 12:38 PM EST reply Recommend (3) Flag actions
Jony Ive designs the invitations too ;)
Posted on Jan 11, 2012 | 12:41 PM EST reply Recommend (3) Flag actions
Not sure about that…
Posted on Jan 11, 2012 | 1:30 PM EST reply Recommend (2) Flag actions
Ladies and Gentlemen, isn’t it obvious? This is the return of the eMac, CRT monitor and all. I’m calling it right now.
Posted on Jan 11, 2012 | 12:39 PM EST reply Recommend (4) Flag actions
Just to kill your fun, there is already a education-only iMac.
Posted on Jan 11, 2012 | 2:54 PM EST reply Recommend (2) Flag actions
Don’t be that person.
Posted on Jan 11, 2012 | 4:02 PM EST reply Recommend (1) Flag actions
Not the ePad?
Posted on Jan 11, 2012 | 4:25 PM EST reply Recommend (1) Flag actions
I can’t help but get excited when I see an Apple Event invitation, despite the fact that this will most likely be a small announcement.
Posted on Jan 11, 2012 | 12:40 PM EST reply Recommend (6) Flag actions
I know it’s not linked, but I’m pretty sure Nike are making a big announcement on that day too.
Posted on Jan 11, 2012 | 12:40 PM EST reply Recommend Flag actions
2011: the year of the iPad
2012: The year of the iPad 2
2013: The year of… text books?
Man, I hope this is more exciting than books. Let’s see something new, a device that’s cheap and helps school kids in a mobile form per example.
How about bringing back the iBook? A simple version of the MacBook that runs a stripped down OS X, has a $499 price tag and can be purchased solely through education channels? That’d be rad.
Posted on Jan 11, 2012 | 12:41 PM EST reply Recommend (1) Flag actions
Do we want to make things that are cheap or make things that are the best for our students?
Posted on Jan 11, 2012 | 12:45 PM EST reply Recommend (3) Flag actions
Do you have any evidence that this newfangled stuff really is better than chalk on a board?
Posted on Jan 11, 2012 | 9:32 PM EST reply Recommend Flag actions
The $499 stripped OS X computer you’re talking about is the iPad.
Posted on Jan 11, 2012 | 1:14 PM EST reply Recommend (16) Flag actions
free iPads to all students
Posted on Jan 11, 2012 | 12:41 PM EST reply Recommend (1) Flag actions
Lol. I wouldn’t be surprised if they announced a steep education discount on first-gen iPads for students/schools though.
Posted on Jan 11, 2012 | 12:50 PM EST reply Recommend Flag actions
iPad is obviously going to be a big part of the strategy, but I can also see them leveraging the iPod Touch. Being familiar with the education situation in the U.S., they’ll need to have a cheaper option that schools can buy in bulk at lower prices. It seems the Touch fits perfectly into that theory.
Posted on Jan 11, 2012 | 12:52 PM EST reply Recommend Flag actions
goes back to school
Posted on Jan 11, 2012 | 4:56 PM EST reply Recommend (1) Flag actions
I know the announcement will be awesome but I’m thinking only people in the US will benefit from anything announced right from the start. Just because of deals with textbook companies.
Posted on Jan 11, 2012 | 12:43 PM EST reply Recommend (1) Flag actions
Guesses:
- Partnerships with major educational/children’s publishers
- Updated iBooks app for iOS and OSX
- One or two educational iOS apps from Apple (Note-taking, Collaboration)
- Cheaper Education Version of iPod Touch (No cameras, parental/teacher remote controls, etc)
Posted on Jan 11, 2012 | 12:44 PM EST reply Recommend (1) Flag actions
Possibly they could add Siri for dictation for the iPad 2. Would be useful.
Posted on Jan 11, 2012 | 1:12 PM EST reply Recommend (1) Flag actions
Add on interactive textbooks, where you can do your assignment hand them in digitally and get graded, or compare answers with a study group. Oh and one more thing. Open source the texts, so they are upgrade able year after year, and not locked in a proprietary platform then you have a win.
Posted on Jan 11, 2012 | 1:37 PM EST reply Recommend Flag actions
YEAH! Excited!
Posted on Jan 11, 2012 | 12:46 PM EST reply Recommend Flag actions
the fact that Apple didn’t include this announcement in the upcoming iPad3 event makes me think that this is gonna be about something way more than just new staff on ipad
Posted on Jan 11, 2012 | 12:47 PM EST reply Recommend (3) Flag actions
If Apple does textbooks, and does it right, they are going to be rolling in even more cash than they are now. Somebody needs to do it, and they generally don’t half-ass stuff like that. Too bad I’m already done with college or I’d be a bit more excited.
Posted on Jan 11, 2012 | 12:50 PM EST reply Recommend Flag actions
Ever since that Beatles event or whatever that was I’ve been a little sceptical of every event. Irrational but that day I was annoyed. This could be one really useful purpose for an iPad.
Posted on Jan 11, 2012 | 1:00 PM EST reply Recommend (1) Flag actions
Well if it makes you less annoyed, that Beatles thing was just an Apple’s website announcement in their home page. They tried to create some hype but I think they learned not to make such a fuss over so little.
Posted on Jan 11, 2012 | 2:42 PM EST reply Recommend Flag actions
My guess:
1. Textbook deals for the iBookstore
2. Revamp of iTunes U (I used to manage this service for a university, and it’s a total nightmare as-is)
3. New iWork with features for creating interactive ePub documents and books
Posted on Jan 11, 2012 | 12:51 PM EST reply Recommend (4) Flag actions
I think you hit it.
iTunesU has huge potential but is cumbersome
I think it could be very attractive charging for education qualifying products, particularly special ed needs which has a massive use on iOS but often has very high cost due to low volume (the communication assistance program my daughter uses is over £100). One Dev got a response from SJ that he understood their concerns but he didn’t want to be in a position where Apple were arbitrators of what was genuine special ed. Maybe they have someone to do it now?
Posted on Jan 11, 2012 | 5:08 PM EST reply Recommend Flag actions
Great now my brats will have a legitimate reason for wanting an iPad 3!
Posted on Jan 11, 2012 | 12:52 PM EST reply Recommend Flag actions
And they will still only use it to play Angry Birds, and Infinity Blade II
Posted on Jan 11, 2012 | 4:03 PM EST reply Recommend Flag actions
Since I am still in school, I hope something cool comes out of this.
Posted on Jan 11, 2012 | 12:59 PM EST reply Recommend Flag actions
I’m actually glad this isn’t just going to be the yearly release of a new shiny apple product.Yes, Apple innovates in the computer/mobile space, we get it. Lets see what their great minds can do when they aren’t just trying to up last year’s model. This could be the spot where the word “innovation” actually means something to the world.
Posted on Jan 11, 2012 | 1:02 PM EST reply Recommend (3) Flag actions
What other company doesn’t update last years model.
Posted on Jan 11, 2012 | 1:06 PM EST reply Recommend Flag actions
All of them do. I know that. I meant it will be nice to see the smart people that brought us these great products doing something that could impact the world more than increased specs and a new generation number.
Apple has a lot of potential to do something great in whatever they take on, and I’m glad to see this bleeding over into things that aren’t just phones, computers, and tablets.
Posted on Jan 11, 2012 | 1:33 PM EST via mobile reply Recommend (1) Flag actions
Apple does a lot more than other companies. In the last 10 years they practically saved the music industry, created a sustainable mobile app store, created the modern smartphone, tablet, does iTunes U, showed companies how laptops should be designed and so on.
I think it’s a bit rich to be saying Apple doesn’t do anything that impacts the world.
Posted on Jan 11, 2012 | 1:42 PM EST reply Recommend (3) Flag actions
I said computers, phones, and tablets aside. I get that they’ve done huge things with that.
I meant they will impact the world of non apple customers. Yes music was huge. That’s a given. That’s the exact thing I meant. Its nice when it bleeds over into things that don’t specifically have an Apple logo.
Revolutionizing textbooks could help families struggling for money. It could allow schools to divert funds to providing better facilities. Its bigger than just a product. The music industry is a perfect example.
Posted on Jan 11, 2012 | 3:12 PM EST via mobile reply Recommend Flag actions
I love Apple’s creative/clever invitations. Wish more companies did these.
Posted on Jan 11, 2012 | 1:30 PM EST reply Recommend (1) Flag actions
It will probably be an addition to iTunes saying “Textbooks”. End of story. (Still Huge)
Posted on Jan 11, 2012 | 1:33 PM EST reply Recommend Flag actions
Funny thing is that’s entirely possible. I’d be annoyed.
Posted on Jan 11, 2012 | 1:43 PM EST reply Recommend (7) Flag actions
it’s entirely likely.
Posted on Jan 11, 2012 | 5:47 PM EST reply Recommend Flag actions
Sure would be awesome if The Verge had a link in or near the article to download an Outlook/Google Calendar event with their livecast details already in it. Yeah, it’s not taxing to do it manually, but I’m betting the site could delight a lot of users (and guarantee their eyeballs on 1/19) by making it one click away.
Posted on Jan 11, 2012 | 1:33 PM EST reply Recommend Flag actions
Even though CES 2012 is still going on, and every tech site is hyping new gadgets shown by various companies, this Apple Event announcement is still the most exciting story of the week so far.
Posted on Jan 11, 2012 | 1:40 PM EST reply Recommend (6) Flag actions
No, it’s not.
Posted on Jan 11, 2012 | 4:17 PM EST reply Recommend (1) Flag actions
Dear Apple, I am a student of…. Hmm…. Internet studies, Yes thats it Internet study….
Can I have a free iPad 3 please?
Posted on Jan 11, 2012 | 1:42 PM EST reply Recommend (5) Flag actions
iPad Free?
Posted on Jan 11, 2012 | 4:03 PM EST reply Recommend (1) Flag actions
Yes I know… Was worth a punt though?
Posted on Jan 11, 2012 | 5:20 PM EST reply Recommend Flag actions
The question remains: who’s presenting?
Tim Cook might seem like the obvious answer, but I’m sure PR at Apple knows his delivery isn’t terribly captivating to the general public. Phil Schiller, on the other hand, is fun to watch, and the VP of marketing. He’d be my choice.
Posted on Jan 11, 2012 | 1:44 PM EST reply Recommend Flag actions
Funny — I just recently posted that he’s my new favorite Apple exec when it comes to presenting and interviews. Cool to see others with the same opinion. Cook is smart, but a bit too low key. Forestall is way to amped all the time. Eddy Cue does not present well at all in my opinion. Schiller is good and the best Apple has at presenting products. It may be a long time before we see somebody with the presence of Steve Jobs again.
On a side note, my favorite exec in the industry right now when it comes to interviews and presentation is Stephen Elop. The guy is very level-headed, intelligent, and does not waste time bashing the competition, but focuses on what makes Nokia different and great. He does more for WP7 public relations than Ballmer ever will.
Posted on Jan 11, 2012 | 2:27 PM EST reply Recommend (3) Flag actions
They could always just invite Wozniak to ramble about for an hour. Probably wouldn’t need to pay him, either.
As for interviews, my personal favorite is Matias Duarte, the creator of webOS and new head of Android design. The man has a gift for devising simple metaphors to explain complex decision-making. He could have totally held his own against Jobs in a debate on aesthetics. He also did a bang-up job presenting himself in the inaugural episode of On The Verge.
As for the press release format, Android lead Vic Gundotra is pretty lively and engaging, but Sony’s Jack Tretton is approachable, funny, and easy to like.
Posted on Jan 11, 2012 | 2:46 PM EST reply Recommend (4) Flag actions
Andy Rubin is awful, but Duarte is good with the press, I liked him on that On the Verge episode — it must be hard for him not to talk about Web OS since it is essentially competing against his current employer and he did so much for it, but he did a good job with that regardless. I’m not as sold on Vic Gundotra though, I will have to check out Sony’s Jack Tretton.
Incidentally, I got to play with a Galaxy Nexus this week and got to see some of Duarte’s recent work. Ice Cream Sandwich looks great and I can honestly say that Android no longer has the “UI lag” problem (unless an app is written very poorly). The new UI guidelines that Duate is putting out should help Android even more. This is the first Android phone I enjoyed using. My brother-in-law owns it and he said he never understood why iPhone users said Android was ‘laggy’ until he used his Nexus for a few days and then tried to use his Motorola Droid. They need to upgrade the Galaxy S2 to ICS as soon as possible — it will be night-and-day.
Posted on Jan 13, 2012 | 3:46 PM EST reply Recommend Flag actions
I want the guy at 0:22.
http://www.youtube.com/watch?v=KsKKQNZG3rE
Posted on Jan 11, 2012 | 3:02 PM EST reply Recommend Flag actions
“Golly golly golly golly.” – Steve Jobs
Posted on Jan 11, 2012 | 3:25 PM EST reply Recommend Flag actions
Man is this is really for textbooks then this couldn’t have come a better time. I start school week after, and would love to have ebooks of my text books.
Posted on Jan 11, 2012 | 1:51 PM EST reply Recommend Flag actions
Thats all we need stupid schools spending yet more money on tech they dont need instead of teaching being allowed to just teach.
all they need is some books, some chalk and some skills.
Posted on Jan 11, 2012 | 2:14 PM EST reply Recommend (1) Flag actions
White boards and markers, at least. Chalk sucks.
Posted on Jan 11, 2012 | 2:37 PM EST reply Recommend Flag actions
Tell that to a mathematician. So many use chalk.
Posted on Jan 11, 2012 | 3:08 PM EST reply Recommend Flag actions
Yeah! We are an agrarian society damnit! Don’t bring any of this newfangled technological hoopla into my schools! And while you are at it, get off my damn lawn!
Posted on Jan 11, 2012 | 3:11 PM EST reply Recommend (1) Flag actions
F*ck it. Give them slates and i don’t mean HP ones
Posted on Jan 11, 2012 | 5:17 PM EST reply Recommend Flag actions
Go with the times. Most students in the US study to have fun, socialize, party, be hip, whatever. Sure, in a hypothetical world where you go to school to learn, chalk will get the job done just fine. But really, school… to learn!? Weird minority thinking.
Posted on Jan 11, 2012 | 9:27 PM EST reply Recommend Flag actions
Before slamming anything in the area of education, it might behoove you to at least be able to form a coherent, grammatically-correct sentence.
Posted on Jan 11, 2012 | 11:58 PM EST reply Recommend Flag actions
They’re going to teach SAmung how to design something without copy and pasting competitors’ designs.
Posted on Jan 11, 2012 | 2:56 PM EST reply Recommend (1) Flag actions
Well that went wrong.
Posted on Jan 11, 2012 | 2:56 PM EST reply Recommend (8) Flag actions
Ladies and gentlemen, Apple University is now enrolling students.
Posted on Jan 11, 2012 | 4:26 PM EST reply Recommend (3) Flag actions
BTW, bring your wallet.
Posted on Jan 11, 2012 | 4:27 PM EST reply Recommend (2) Flag actions
I’m also waiting on an iPad 3 announcement. I have yet to own a tablet, but once I do it’s going to replace my laptop and free me up for a new desktop.
Posted on Jan 11, 2012 | 4:44 PM EST reply Recommend Flag actions
I always get excited for Apple events, but I keep my expectations reasonable. It’s astounding how many people go crazy over these invitations, predicting unreasonable hardware releases. As an Apple fan, I appreciate that Apple doesn’t rush out flashy hardware updates. They do things their way for a reason.
As a student, I’m particularily interested in this upcoming event. I think we can reasonably expect
It would also be nice to see updates to the iWork suite on the Mac, which has been essentially untouched for three years now. I’m not holding my breath though.
Keep your expectations reasonable people, and appreciate that Apple doesn’t mindlessly add features. They release polished products that are useful to consumers.
Posted on Jan 11, 2012 | 5:46 PM EST reply Recommend (2) Flag actions
Good response… I wonder if this will actually be a 1.5 hr event. We pretty much know most of what this will be, but there could be some surprises :P
Posted on Jan 11, 2012 | 5:48 PM EST reply Recommend Flag actions
I’m calling it IOS text book rentals…
Posted on Jan 11, 2012 | 6:55 PM EST reply Recommend Flag actions
is 243 PPI considered “retina” ?shrugs
i guess since you hold a tablet further away from your face then a phone it would be about the same depending on view length
Posted on Jan 11, 2012 | 7:02 PM EST reply Recommend Flag actions
This excites me. I’ll be a college students in a few years, and I wholly intend on purchasing an iPad and using it for my textbooks. I can’t wait to see what they release.
Posted on Jan 11, 2012 | 7:18 PM EST reply Recommend Flag actions
they are gonna educate samsung on smart tv?
Posted on Jan 11, 2012 | 7:38 PM EST reply Recommend Flag actions
Maybe it’s because I’m a math major, but all my textbooks combined were far cheaper than an iPad.
Posted on Jan 11, 2012 | 9:23 PM EST reply Recommend Flag actions
It’s amazing how many comments are on Apple related news and how a lot of the comments are not even related to the article.
Posted on Jan 11, 2012 | 9:47 PM EST reply Recommend Flag actions
The Guggenheim is a great location for an Apple event.
Posted on Jan 11, 2012 | 10:32 PM EST reply Recommend Flag actions
I currently buy my textbooks for $30-$80 through Amazon. They are supposed to cost $100-$200. Unless Apple can offer them at this price point, I just can’t see why I should buy them as digital versions. On top of that I think many people don’t like reading from an LCD anyway. Me too.
Posted on Jan 12, 2012 | 12:22 AM EST reply Recommend Flag actions
Textbooks in iBooks + update to iWork is all I want.
Posted on Jan 12, 2012 | 2:32 AM EST via mobile reply Recommend Flag actions
Ah yes, I can see why education needs to be either proprietary or obtainable through only one channel – or both.
Reason: Dollar migration to Cupertino, CA.
I wonder who’s going to be fooled by them. I certainly won’t even though I own an ipad2 and iphone4.
Posted on Jan 12, 2012 | 5:33 AM EST reply Recommend Flag actions
Whatever they announce, I just hope that it’s more targeted towards higher education, not elementary or secondary schools. We college students need some love too. We’re the ones who have to carry around heavy books, and we are also the ones who wouldn’t break an iPad within a week or just use it to play video games.
Posted on Jan 12, 2012 | 3:14 PM EST reply Recommend (1) Flag actions
Maybe we’ll see iWork 2012? MS Office is so cluttered and confusing, I love the simplicity of iWork, but it’s still effective.
Posted on Jan 15, 2012 | 4:15 AM EST reply Recommend Flag actions
No one else seems have mentioned this as far as I can tell, but it seems to me that this would be a great time for them to introduce a new iWork suite too, no?
Posted on Jan 16, 2012 | 12:28 AM EST reply Recommend Flag actions
dang, just read a couple comments farther down :)
Posted on Jan 16, 2012 | 12:28 AM EST reply Recommend Flag actions
Something to say? Choose one of these options to log in.