Though it might be forgotten in the wake of Fujifilm's announcement of the X-Pro1, there was another X series camera released at CES: we got to play with the new X-S1 superzoom at Fujfilm's booth, and though it's not exactly clear where the camera fits or who might buy it, it's a pretty nice shooter. It's not nearly as retro or attractive as the other X series models (the X100, X10, and now X-Pro1), with a lot more plastic and rubber on the body — that's done in the name of ruggedization, reps said, since one of the target markets for the shooter is nature photographers.
It looks just like a traditional DSLR, only with fewer controls and no way to remove the gigantic lens. It's really heavy, but at least there's a good reason for it: the lens offers 26x optical zoom, from 24-624mm. There's also an impressive Macro mode, which meant that as we were shooting things could be anywhere from a centimeter to a dozen yards away, and still be captured easily. It's impressively fast, and the viewfinder is excellent — it's a similar hybrid to the one found on the X100, with a proximity sensor that knows when your eye is on it and turns on or off accordingly. The biggest drawback, other than its size, remains the price: $799.95 is a serious expenditure for any camera without interchangeable lenses. You'll be able to check it out for yourself at the end of January, and see if this superzoom / DSLR hybrid is worth the expense.