Color.

Nokia's Advertisement criticized the lack of color of the iPhone and how color was stressed in the new Lumia's.

Nok_610x344_medium

via asset2.cbsistatic.com

I find it hard to believe that Apple does not focus on color.

1. Case. If you want color, get a case. It'll add thickness, but chances are, it'll still be thinner than the 920. (Not that thickness is a bad thing).

2. Apple doesn't stress color? Seriously?

Nano_medium

via archive.september29th.com

Ipod-nano-5g-accessories_medium

via www.mytrendyphone.co.uk


Apple_8gb_ipod_nano_6g_late_2010

via images.pcworld.com

Apple-ipod-touch-5g_medium

via img1.alfa.kz

Ipod_nano_medium

via www.geek.com

And (Product) Red...

Apple-product-red-special-edition-ipod-shuffle-nano_medium

via gadgetmela.com

Hero_medium

via www.apple.com

Th150-apple-ipod-nano-product-red-01_medium

via shop.celluloco.com


And even back to their iMacs and iBooks

Imac_yum_poster_medium

via 1.bp.blogspot.com

Imac-colorful4_medium

via futurejunkie.com


Imac_g3_flavors_medium

via upload.wikimedia.org

Ibook_flavors_medium

via upload.wikimedia.org


I would say that Apple knows quite a bit about color.