Nexus 4: The iPod Touch Killer?
The Nexus 4 has some first class hardware. I will patiently wait for the reviews, but if the LG Optimus G is anything to go by, we should have nothing to worry about. Of course the most compelling feature, other than stock Android, is probably its price. At $300, it undercuts just about every smartphone on the market. More interesting, however, is the distinctly none-phone product it price matches: the new iPod Touch. Is the Nexus 4 a legitimate contender to the venerable Touch?
There are a few things to consider when comparing the two devices. Though similar products, the Touch certainly is a better fit for its market, owing to smaller, more pocket-friendly size and, of course, the love-it-or-hate-it iTunes music store. iTunes may not seem a big advantage to Verge regulars, who are familiar with alternative services, but for many users its absence could be a deal breaker. Most importantly, the iPod Touch has more storage in its base model than the upgraded Nexus, an important factor for anyone who wants to listen to music without relying on the presence of an internet connection. But the iPod Touch was never just a music player, it was an iPhone without a phone, the modern equivalent to the PDA. In this regard, the Nexus simply can't be matched.
Using the Nexus 4 without a cellular connection is an interesting proposition. You get the true first class smartphone internals but without the 'phone' aspect. For many, though, who do not want to pay a hefty wireless bill but have access to WiFi, this could be ideal. Many people in this situation have up until now bought a Touch or a smaller tablet, but neither solutions were optimal. With the Nexus 4 you needn't worry about losing any smartphone feature other than cellular wireless, minimizing the compromises you have to make. Being that the Nexus is a true Google phone, you get full support from Google which, of course, includes unfettered access to the Play store as well as a GPS, compass, powerful processor, NFC, and a beautiful screen. If what you really want is a well-rounded PDA, the Nexus 4, at least based on specs and speculation, easily beats the iPod Touch. And, of course, if you do decide to lay down the big bucks on wireless data, your Nexus is right there by your side, ready to become a phone, whereas the Touch has no such upgrade path. This is far from a comprehensive comparison, but I think it is interesting that we may finally have a device worthy of 'killing' the iPod Touch. Add some marketing to boost that ever essential consumer awareness, and I firmly believe that this could become a reality.