During the 2000 Presidential campaign, the mysterious, satirical website www.gwbush.com appeared on the web. The criticisms of George W. Bush on it gained media attention worldwide, culminating in a mention by the Presidential candidate at a press conference. The Yes Men were born. Since then, Andy Bichlbaum (real name: Jacques Servin), Mike Bonanno (Igor Vamos), and an ever-revolving gang of comrades have created amusing actions like printing a fake edition of The New York Times in hopes of calling out entities ranging from Dow Chemical and ExxonMobil to the WTO and the United States Chamber of Commerce. They build websites, pose as company executives, and do anything else they can to draw media attention and point out hypocrisy while having fun doing so.

Some of these actions prompted change in policies. They also spawned two documentaries that showed would-be activists how to make an impact. After nearly a decade and a half, the Yes Men want to go further. They recently launched a Kickstarter campaign that raised more than $100,000 and counting to fund a new documentary and something called the "Action Switchboard," an ambitious attempt to help the 100,000-person database get more involved. In Yes Men spirit, USB secret decoder rings are also prominently involved.

Andy Bichlbaum spoke with The Verge about the rejuvenating effects of the Occupy movement, how social media changes the game plan, and the vital role of having fun in activism. As they say, "It's certainly better than sitting on our asses waiting for the world to change on its own. Don't you think?"