New Sandia cooler the coolest cooler there ever was?

Looks interesting:

http://www.extremetech.com/computing/131656-the-fanless-heatsink-silent-dust-immune-and-almost-ready-for-prime-time

The part that intrigued me the most was the part about this new type of cooler being immune to dust build up, anyone who has a desktop knows how much filthy dust clogs everything over time.

I don't know how feasible it would be to get these coolers into laptops, but that would be a great target.