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    Nvidia CEO wants to bring Kepler GPU to 'superphones'

    Nvidia CEO wants to bring Kepler GPU to 'superphones'

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    Never a man short on bold predictions, Nvidia boss Jen-Hsun Huang has used an email to staff this week to express his company's intention to bring the newly unveiled Kepler desktop and mobile GPU to all-new markets, including smartphones.

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    nvidia gtx 680 die shot

    Never a man short on bold predictions, Nvidia boss Jen-Hsun Huang has used an email to staff this week to express his company's intention to bring the newly unveiled Kepler desktop and mobile GPU to all-new markets, including smartphones. While there hasn't been an official announcement on the matter, AnandTech has been able to verify it's definitely a communiqué from the desk of Mr. Huang.

    "Today is just the beginning of Kepler. Because of its super energy-efficient architecture, we will extend GPUs into datacenters, to super thin notebooks, to superphones."

    It goes without saying that Nvidia isn't going to simply strap a GK104 chip into the next Tegra-powered phone, but this revelation is important in highlighting the interaction between the company's work on x86 graphics and ARM chips intended for mobile devices. Up until now, the GeForce and Tegra lines had seemed to operate in parallel, whereas the notion of Kepler — or at least some aspect of its extremely efficient new architecture — trickling down into phones suggests there's a lot more cross-pollination going on than we may have guessed. So yes, Tegra 3's nice, but the next generation might bring us even closer to desktop-class performance. To read more of Jen-Hsun Huang's joyous assessment of the Kepler launch, hit the source link below.