The Smartphone Beta Test

The Smartphone Beta Test is a website that suggests that all smartphones up to this point have been testers, and that we will soon find out about the first true smartphone. A countdown points towards the launch of the Nokia Lumia 900 on AT&T, and the multicoloured elements of the site are very reminiscent of the Amazing Everyday campaign for the Lumia 800. Furthermore, a peek at the image directory has images of the 900 along with Nokia and AT&T logos, along with a link to Nokia's website in the site's code. The site takes direct aim at Apple, as you will see in the videos below, but do you think that this is the right way for Nokia, Microsoft and AT&T to be advertising?