LG is entering the cloud service race, allowing users to upload their content to the company’s servers and stream it to all of their devices. LG Cloud enters beta on May 1st and will let you access your stored photos and videos on your smartphone, PC, smart TV, or set-top box.

The key piece of software is the LG Cloud Android app (no announcements for iOS), which users will be able to download from Google Play or LG Smart World. The app automatically synchronizes what’s on your smartphone with LG's back end, allowing you to view it on other devices "almost instantaneously." You will also be able to upload videos from your computer to LG Cloud, presumably through a interface. 3D video and photos are supported, which is good news if you have a 3D camera.

The company says that LG Cloud will be available in both free and paid varieties, but that pricing plans will vary from market to market, and will be announced as the service rolls out. It’s a little hard to fathom LG (which isn’t exactly renowned for its software) putting together a better media-sharing service than the likes of Flickr or YouTube, but we’ll reserve judgment until we can try it out for ourselves.