HTC is trying to drum up interest in its Watch movie service in the best way possible: by cutting rental prices over this weekend to a measly five pence. You can watch any of 50 selected titles, including Midnight in Paris and Harry Potter and the Deathly Hallows Part 2, for just £0.05. Once rented, a movie can be viewed within 30 days, a time limit that shortens to 48 hours after you press play for the first time. Admittedly, not every film on the list is a stunning cinematic success, but at that sort of price even the latest Transformers movie starts to look like good value.

To get in on the action, you'll need to have an HTC device compatible with Watch, such as the Sensation, Flyer, Titan, or the newly released One series handsets.