Samsung his retained Chris Bangle

Saw it in a little sentence in this this Bloomberg article:

"Samsung, which disputes allegations that it copies Apple, has retained Chris Bangle, former head designer at Bayerische Motoren Werke AG, to help bring more pizazz to its products."

Hmm, Bangle butt. Wonder if Chris Ziegler is going to have a nerdgasm due to worlds colliding.