Is Netflix too cheap?

I'm sorry if this is the wrong forum, but nothing else quite seemed to fit.

Anyway, here's my pitch: the biggest complaint with Netflix, constantly, is that they don't have enough content, or don't have enough _new_ content. Maybe I'm being simplistic here, but couldn't this problem be solved by Netflix (or a Netflix alternative) just having more money? People pay 10 times the cost of Netflix for their cable/satellite TV subscriptions. Why not a Netflix-esque service that's say, $25 or $30 a month, with 4 or 5 times the content Netflix has now? Having more subscribers is going to bring more money into the company's coffers, but isn't that also a double-edged sword when you consider the perspective of entertainment companies looking at making a deal with the service?

What think, Vergers? Would you pay 3-4 times as much for Netflix if it gave you access to much more, and especially much more _recent_ content? Is $25, or $30 a reasonable price to pay for a situation where you think of a movie you want to see, and it's just there, available to stream when you need it? Maybe it's just me, but I'm getting a bit bored with going to "canistreamit" and coming up empty.