Is Apple going all out for the Girls with iOS7?

Probably its just the shock the new and shine but I think iOS looks extremely feminine and if you look at the models used on mostly every screen shown they are girls. Probably Apple just want to appeal women even more this time around as it has been proven very successful with this demographics, but as for me, for the pure looks stand point, I prefer what Mathias Duarte did with ICS/JB looks just more unisex.