Google is totally evil...sometimes

I recently had a conversation with a marketer of a struggling apparel retailer on their lack of marketing efficiently. One of the issues was that they NEEDED to recreate all the content they have on Facebook to Google+ because otherwise their content will not come up on searches...

they and their customers have no interest in G+ at all, yet a portion of their valuable social media resource had to be spent doing this type of retarded task. Considering how important social media is to B2C companies, Google is probably costing billions$ in wasted productivity