I know this post may be ridiculous, but Apple's past event invitations have had quite a number of hidden meanings.
This one is no different. Here's the picture:
Based on what I've read, this is what the words might mean:
- The picture in general - emphasising the bright colors of iOS7, as well as its flatter design
- Brighten - refers to the bright colours of the iPhone 5C/ bright dual-LED flash of the iPhone 5S
- Everyone - refers to the accessibility of iPhone 5C for the masses
- White circle with grey outline - new home button design? edit: for the fingerprint reader?
What are your speculations? Sound off below.
Check out TUAW's funny over-analysis: http://www.tuaw.com/2013/09/03/tuaw-over-analyzes-the-apple-event-invitation/