"whats new" in the People's hub - Your most used WP feature?

Does anyone else check "whats new" in the People's hub every 5 minutes? Its very addicting, I've had a windows phone since launch and still to this day check it.

I love how fast it opens, its really quite amazing that its lightning quick to checking my feed of my social networks, Whereas other operating systems like android and iOS, you need to dig through your sea of icons, and open 3rd party apps that take what seems like forever to open... I dont think those on other OSs know what they're missing.