GS5 Launcher

Gs5launcher_medium

(Photo by Business Insider )

The thing that points me to this is the Google Search bar stating the "Say 'Okay Google' " Phrase. That means that it must be based off of the GNL. Thats a bit odd to me...One possibility why this may make sense is that maybe Samsung can update this Launcher via the Play Store if there are bugs or new things that they would like to add. Thoughts?