SxSW is Expensive

Every year I look at how much it would cost to attend Southby, every year it just becomes more expensive. If I wanted to go to all events at the show, to buy a ticket today would cost me $1700. To just go to Interactive would cost a whopping $1200. This is also ignoring that I would like to go with my wife. I guess I could sell her and buy the ticket.

Does anyone else think this is just ridiculous? It doesn't seem to be just SxSW in Austin, it just seems like every festival here is just crazy expensive.