Your all time favorite Apple Videos

Hey everyone,

looking back at the history of Apple advertisements/videos I've asked myself which ones are the Cores very favorite.

To find out about this I ask you to post your personal all-time favorite Apple videos together with a brief explanation of why you like it.

So, here's mine:

Apple - Designed By Apple - Intention (via Apple)

I chose this one, because to me it perfectly we'll illustrates what Apple wants to do, to be different than all the other consumer electronics companies. It's beautifully made, and the simplistic animations don't just look good, but help carry the message of the video.