Auto play video ads with sound in articles.

I am sensitive to need for theverge to raise money, the more money theverge makes the more they can devote to great journalism. This is why I have turned off adblock.

However they have recently introduced these panels which play ads before giving some sport news. I normally open a few stories in different tabs but I end up with a bunch of video ads playing over each other. Worse than this in a forum there was two video ads on the same page each playing over the top of each other.

I understand and accept banner ads, I am also fine with video ads before playing a video I request to play, however getting spammed with video ads hidden in text based articles that I have to scroll up and down to find is not cool.