Tinder wants you to know that Tinder isn't just for hooking up.
A big update to the company's iOS and Android app today lets you share "moments," photos that expire after 24 hours, with everyone you've ever matched with. Founder Sean Rad tells TechCrunch that he hopes the new feature will amplify the less flirty behaviors he's seeing in the app. "Just because you match, doesn't mean you need to date that person; you could match with a friend who you want to share a moment with," he says. Tinder is also for finding advice in a new city, making new friends, and checking in with matches you might not have liked on the first time around, Rad says.
So how does the new Tinder work? When you take a photo inside the Matches tab of the new app, your photo will be broadcast to all of your matches. At this point, they can swipe to like or ignore your photo. The hope is seemingly that moments will help users get to know each other beyond simple profile photos, and could also rekindle old matches you might've forgotten about. You can also draw on your photos, caption them, and filter them just like you can in Snapchat. And if somebody's posting one too many dick pics or otherwise harassing you, you can block or report them. You can also opt out of seeing matches' Moments entirely if you'd like.
If somebody's posting you one too many dick pics or otherwise harassing you, you can block or report them.
Future updates, Rad says, will elaborate on his new idea for Tinder as a friending app, and not just a dating app. A new feature current users will appreciate in the new app will let you go invisible, so you won't be matched with others, but can continue talking to the people you've already been matched with. In this way, you can now use Tinder just to talk to the people you've met on the service. Tinder also previously added lists to let you add friends to one list and potential dates to another. The service sees 850 millions swipes and 10 million matches per day. Tinder boasts 2 billion total matches in all. Clearly, there's a market for dead-simple dating apps. But is there also market for dating apps that help you make friends too? You'll have to swipe to find out.