I think Ford has the best business model for hybrids:
1) Make a good gas only car
2) Make a hybrid, a plug-in hybrid and maybe a EV only version of it if the demand arises.
While this attracts customers though, the products resulting from such a process aren’t as great as pure EVs right off the bat, like the Model S. The idea of putting the battery as the floor really transforms the extra weight almost as an advantage giving lower center of gravity.
Exactly, the EPA vs reality difference is what really puts them in trouble in this segment. That being said, people still get better MPGs, but the difference with the gas only versions are smaller, making hybrids less attractive. If they manage to sell their hybrids even with average consumption, that’s great.