Uhm, maybe nobody wants crappy Samsung plastic if they can get a Nokia. Same as above, why all want Nokia to come to Android, if they have Samsung, HTC, Sony,…
And who cares if Samsung makes a shitload of money. I want a phone that I like not a phone from the company that makes the biggest money.
There are apps which allow you to place a tile on the startscreen and launch another app. But as far as I know not many apps are supported and only 1 app can show livetile information on these tiles.
Actually I think its not worth lookin into it beside placing some tiled pics on the screen if u want that.