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HTC backtracks, says the Desire will get Gingerbread after all

HTC backtracks, says the Desire will get Gingerbread after all

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Well, that didn't take long. HTC UK just tersely announced that the Desire will in fact receive an update to Gingerbread, following a wave of intense user backlash to yesterday's announcement that the phone simply doesn't have enough memory to get run both the latest version of Android and HTC Sense. We're not sure exactly how or why HTC decided that yesterday's insurmountable technical issue was today's anything-for-our-customers engineering challenge, but we're not complaining -- and if the company needs any help making it happen, we might point out that there are several unofficial Gingerbread / Sense firmware builds for the Desire floating around out there already.

If you're keeping score, that's now two major course corrections HTC has made in the face of bad PR in the past 30 days, after deciding that it would no longer ship locked bootloaders late last month. We'll certainly commend HTC for listening and quickly reacting to its most vocal customers, but riding wave after wave of bad press and community outrage isn't exactly a sustainable way to run a company. Let's hope HTC realizes that making customer-friendly decisions from the outset is the smarter course; there may be less drama, but there's likely more success.