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Foursquare CEO Dennis Crowley interviewed at Web 2.0 Summit 2011

Dennis Crowley, CEO of Foursquare, says Foursquare is moving away from the check-in model during an interview at Web 2.0 Summit 2011.

Dennis Crowley Web 2.0 Summit 2011
Dennis Crowley Web 2.0 Summit 2011

Dennis Crowley, Foursquare's CEO and co-founder, took the stage at Web 2.0 Summit 2011 yesterday and had a bit to say about the 10 million-user strong social service. While he spoke of competition from social networks (Facebook's Places) and others (Groupon and LivingSocial), his most interesting comments for Foursquare users regarded the company's vision of the service in the (not too distant) future. The quote that pretty much sums it up is that the Foursquare team wants to make "an app you don't have to use." Seems counter-intuitive, right? Well, the idea is that Foursquare is being limited because users have to remember to check in, something that's "asking a lot of people." Crowley thinks the new Radar update, which passively pings users to let them know when someone is nearby, is a huge step towards this ultimate goal.

As to competing with Groupon and LivingSocial? Crowley says they'll get to that once they make their users "sticky" (read: dependent on the service). See the video below for the entire interview.