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Sony Reader Wi-Fi now $129.99, trade-in discount offered

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Sony's Reader Wi-Fi has dropped $20 to $129.99, and Sony is offering a discount of $50 to anyone who trades in an old e-reader of any brand.

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We had some nice things to say about Sony's newest e-reader back in August, but the $149.99 price tag was a little high. Now, however, the Reader Wi-FI has dropped to $129.99, putting it a solid $10 below the comparable Kindle Touch. Until the end of December, Sony will also credit $50 towards your purchase if you're willing to trade in another e-reader, letting people with older devices get an ad-free upgrade on the cheap.