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The dark side of tech: ads play unnoticed over final minutes of 'Hugo' screening in New York

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Some movie goers in a Regal Cinemas in New York City didn't get what they paid for a couple of nights ago: advertising was played over the closing minutes of Martin Scorsese's Hugo, ruining the film experience.

Regal Cinemas advertising film mistake
Regal Cinemas advertising film mistake

Some movie goers in a Regal Cinemas in New York City didn't get what they paid for a couple of nights ago: advertising played over the closing minutes of Martin Scorsese's tribute to silent film, Hugo, ruining the film experience. A Gothamist tipster said that this wasn't the first problem during the showing: the film stopped playing two times before this incident. Thanks to digital projectors and large movie houses, there was no one monitoring the film and the problem went unchecked for far too long. If you give up your 18-screen cinemas, 3D, and 4K and go back to the old days, this probably wouldn't have happened. At least most everyone except for the cinema came out on top: the customers got refunded, and we get to watch the psychedelic effects accompanied by a real-life laugh track below.