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Spotify and Yahoo announce distribution deal, Play widget coming to Yahoo's Media Network

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Spotify and Yahoo have partnered up on a new content distribution deal that will integrate the streaming music service into Yahoo's Media Network — a suite of websites that reach "nearly" 700 million unique visitors monthly.

Spotify Yahoo distribution
Spotify Yahoo distribution

Spotify and Yahoo have partnered up on a new content distribution deal that will integrate the streaming music service into Yahoo's Media Network — a suite of websites that reach "nearly" 700 million unique visitors monthly. Spotify's play widget will debut on Yahoo Music before being rolled out to other properties such as Yahoo Movies and omg! in the coming months. You'll still need to have the native PC or Mac app installed to start listening, but the agreement will let Yahoo users do so without being redirected away from web content. For its part, Yahoo will be building an app for Spotify's third-party platform intended to highlight its original entertainment content to the service's 10 million active users. AllThingsD reports that Yahoo is also set to benefit from any new premium subscribers that join Spotify as a result of the deal, though neither company is revealing the details of that revenue split.