In an effort to make its recommendation system more user friendly, Netflix has reportedly begun testing an interactive selection assistant called Max for select PlayStation 3 owners. The feature, first discovered by The Noisecast, is embedded in the latest update to the PS3 app, version 2.08, though accessibility seems to be limited. Max utilizes pre-recorded voice prompts and a series of game-style questionnaires, such as The Rating Game and Celebrity Mood Ring, to provide users with more accurate film and television suggestions based on their interest in certain titles and actors. Netflix representatives have confirmed testing of Max, billing the feature as a "new user experience" in its larger recommendation algorithm, which accounts for 75 percent of overall viewership. Wider availability of Max will be dependent on the results of Netflix's current testing and whether it leads to greater subscriber interaction. In the meantime, check out the off-screen video walkthrough below.