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This is the Fitbit Force, a smarter fitness tracking watch

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Fitbit Force
Fitbit Force

Fitbit is set to release a new fitness tracking band called the Force. The new device will be positioned above the company's current fitness band, the Flex, and will feature a built-in altimeter that measures your present altitude. It'll use this information to give you more detailed statistics on your fitness regime through the addition of a "Floors" statistic that tells you how many flights of stairs you've traversed each day. From the promotional images we have obtained, the Force also appears to have a much-improved display over the Flex, and it's also partially water-resistant.


There's another welcome addition in the form of a physical button, which will presumably be used to cycle through settings and functions. The Flex requires users to tap the device to enable functions. Another plus over the Flex — and perhaps the most important — is that the Force will function as a watch. It'll be available in both black and blue-ish "slate" colors, and will come in small and large sizes. Fitbit currently offers an altimeter and an option to view the time with its Fitbit One clip, but left both features out of its Flex wristband.


Unverified sources suggest the Force will be priced at $129.95, $30 more than the Flex. We're not sure when Fitbit is planning on releasing the Force, but we've seen a host of promotional renders, photographs, and a sizing guide, so the launch shouldn't be too far away. We reached out to Fitbit for comment on the Force wristband and received a "no comment" response.


Thanks, Dleonhardt!