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    Scroogled: the Microsoft attack ads that treat Google like a political opponent

    16 updates since Feb 1, 2012, 12:09 PM UTC
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    Scroogled
    Scroogled

    Microsoft and Google have become fierce rivals, and in 2012 Microsoft went for the throat. After Google adopted a controversial new privacy policy, the company launched a series of attack ads in major newspapers to fan the flames of outrage and hopefully direct consumers to choose Microsoft services. Not satisfied with the initial results, Microsoft hired former Clinton campaign advisor Mark Penn to launch "Scroogled." It's a one-stop shop for all of Microsoft's vitriol against Google's policies, a catchphrase which stands for the way Google allegedly snoops on consumers and sells their private data. Here, we'll chronicle the ways Microsoft treats Google like a nasty politiical opponent.