Skip to main content

Yahoo reportedly willing to pay up to $800 million in bid for Hulu

Yahoo reportedly willing to pay up to $800 million in bid for Hulu

Share this story

Marissa Mayer Yahoo (STOCK)
Marissa Mayer Yahoo (STOCK)

Apparently Yahoo has some deep pockets: the company has reportedly bid somewhere between $600 million and $800 million in its quest to assume ownership of Hulu. Those figures come from All Things D, which first reported Yahoo's interest in the video streaming site last week. According to the report, exactly how much Yahoo pays would vary depending licensing specifics and the amount of control Hulu's current owners — Fox, ABC, and Comcast — maintain over their programming. That situation would likely hold true for Hulu's other bidders including DirecTV and Time Warner Cable.

Just last week, Yahoo agreed to pay $1.1 billion for Tumblr, a high-profile acquisition that CEO Marissa Mayer has pledged not to "screw up." The company has also steadily been working to expand its video output by securing new content deals, though it has also met some hurdles of late: an attempt to purchase Dailymotion last month was promptly derailed by French officials.