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MetaWatch's Frank Nuovo on design, smartwatches, and humans

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frank nuovo
frank nuovo

MetaWatch's big announcement this week was the launch of its new Meta branding and design philosophy. The company is ditching its old, utilitarian smartwatches and replacing them with more elegant designs that take cues from the world of traditional watches. The man behind the new design is Frank Nuovo, the founder of Vertu and designer of many of Nokia's most iconic phones. Nuovo sat down with The Verge to chat about design, smartwatches, and where we're at in the world of smartphones.