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Sprint fights AT&T by doubling shared data plans through October

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Sprint is trying to one-up AT&T on data plan offerings — again. Over the weekend, AT&T began a promotion that doubles the data offered in its largest family share plans, and now Sprint is striking back by making its plans offer twice as much as that. Sprint's new plans offer 60GB per month for $130, 80GB for $160, and 120GB for $225, though additional per-line fees will raise those prices if you're already a customer. For comparison, AT&T's plans offer 30GB for $130, 40GB for $150, and 60GB for $225, and that's before per-line fees too.

This whole doubling battle started back in August, when Sprint made a big deal about some new data plans that it said offered double what you'd find on AT&T and Verizon for the same price. AT&T's new promotion is clearly an attempt to combat that, but it's only actually available through the end of October. Sprint's new offer, too, stops at the end of the month. (Though, in both cases, you can keep the plan for as long as you'd like.) Even so, these promotions are starting to make mobile data much more affordable than it's been in the past. Sure, there are still strange and sometimes costly per-line fees and you're out of luck if you're signing up on your own, but it's a whole lot better than being stuck on a 2GB line.