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The publisher of Grand Theft Auto 5 already tried HoloLens, called it 'extraordinary'

The publisher of Grand Theft Auto 5 already tried HoloLens, called it 'extraordinary'


The CEO of the publisher of Grand Theft Auto 5 talks about his experience with Microsoft's 'immersive headset'

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In a November interview with Bloomberg TV, Take-Two Interactive CEO Strauss Zelnick described his experience testing Microsoft's new VR headset, now believed to be HoloLens.

"The demo that I had was at Microsoft's headquarters in a room given over to this [technology], and you had an immersive headset on, and there are characters that appear to be real, and you're interacting with the characters and they're not real, and it's pretty extraordinary," said Zelnick.

At today's Windows 10 event, Microsoft showed HoloLens to the public for the first time. The headset produces an augmented reality experience, in which virtual screens can appear in your living room and pictographs can float above your dinner table. In one moment of the presentation, Microsoft presented concept footage of Minecraft, in which the player sees the virtual world as if she's inhabiting it.

In the interview with Bloomberg, Zelnick mentioned lingering skepticism about the mainstream acceptance of VR and augmented reality.

"Part of it is we have to see how the headsets roll out and how we can best deliver an experience. We are concerned that you play our games for a long period of time, and we don't want people getting nauseated. Having had the experience, I'm not sure how long you want an immersive headset on your head. We'll find out. I will say this, if that's what consumers want, we'll be first in line to give it to them."

Take-Two Interactive is best known as the publisher of the Rockstar Games franchise Grand Theft Auto.

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