In the midst of the LA Auto Show this week, Rolls-Royce invited media to a private event away from the hustle and bustle of the convention floor to show off its Dawn convertible. Needless to say, the scene was just a little bit higher-end.

The Dawn — which is loosely based on the Wraith coupe — features a 6.6-liter V-12 that puts out 563 horsepower, but this isn't a sports car: this is the kind of machinery you use to loaf across Monaco or Malibu, celebrating your trust fund or your latest multimillion-dollar real estate deal. Like other Rollers, it has suicide doors, a retractable (yes, retractable) hood ornament, and an option list that reaches as far as your imagination and your bank account. If you wanted to encrust a Dawn's entire dashboard with diamonds, Rolls-Royce could probably make that happen for you.

The first Dawn deliveries are starting soon, so get your order in.