Amazon is launching a new storefront named Amazon Exclusives, where the retailing giant will curate product from little-known brands. In essence, this means the retailer is giving a number of buzzy gadgets that first appeared on crowdfunding sites and the like the chance for more exposure. This includes a number of Kickstarter projects, but Amazon also says it'll be selling items that first appear on the TV program Shark Tank. As we pointed out at CES this year: gadgets are back.

"Our mission on behalf of customers is to make Amazon the destination for brands and innovators to launch and sell their products, providing our customers early access to new products," said Peter Faricy, VP of Amazon Marketplace. "We understand that helping brands gain exposure for their award-winning new products is beneficial to customers that desire to be the first to have the hot new item."