What is Magic Leap doing? In 2014, the company got a half-billion dollar investment, led by Google itself. Its product is reportedly a set of glasses that project hyper-realistic images into the world, and it's been seen only by a select few. The company has promised to let the rest of the world in on the secret soon, revealing some potential uses of the technology. For now, though, we're stuck trying to deduce what Magic Leap's product is, how it works, and whether it's really as good as advertised.
Oct 16, 2018, 7:00 PM UTCBryan Bishop
Magic Leap’s conference teases the thrilling potential of what its hardware can’t yet provide
A glimpse at what could one day be possible
Mar 19, 2018, 4:38 PM UTCAdi Robertson
Magic Leap opens ‘creator portal’ for augmented reality app developers
Magic Leap is releasing a software development kit for its upcoming augmented reality headset.
Feb 14, 2018, 1:06 AM UTCAdi Robertson
Magic Leap’s cheapest headsets will cost as much as a high-end phone, says CEO
Dec 20, 2017, 2:34 PM UTCAdi Robertson
Magic Leap finally unveils augmented reality goggles, says it’s shipping next year
Dec 18, 2017, 8:36 PM UTCAdi Robertson
Magic Leap invited Pitchfork to its studio, and the results are maddening
Oct 27, 2017, 12:27 AM UTCBryan Bishop
The man who created bullet-time is going to Magic Leap
The augmented-reality company just hired one of entertainment’s technological pioneers
Feb 2, 2016, 3:30 PM UTCAdi Robertson
Magic Leap promises 'whirligigs and test machines' soon, complete technological revolution later
Please read these quotes in the voice of Werner Herzog
Dec 9, 2015, 8:05 PM UTCNick Statt
Augmented reality startup Magic Leap is raising $827 million
We still haven't seen its product
Nov 24, 2015, 7:44 PM UTCAdi Robertson
Magic Leap's plan for the future used to be incredibly weird
Email plants, magic tomes, and the anti-gamer demographic
Mar 19, 2015, 7:39 PM UTCAdi Robertson
Magic Leap just revealed an augmented reality steampunk shooter
Jan 31, 2015, 12:16 AM UTCAdi Robertson
Magic Leap's futuristic patent art was copied from other artists' designs
Jan 17, 2015, 4:00 PM UTCSean O'Kane
See the beautiful, nightmarish patent illustrations for a Google-funded augmented reality device
Dec 16, 2014, 5:55 PM UTCAdi Robertson
Neal Stephenson joins mysterious augmented reality company Magic Leap
Oct 21, 2014, 3:05 PM UTCBen Popper
Watch this surreal, psychedelic TED talk from the guy Google just gave $500 million
A thrilling glimpse inside the madcap mind of the man Google believes is building the future of computing.
Oct 21, 2014, 2:31 PM UTCJacob Kastrenakes and Ben Popper
Google leads $542 million funding of mysterious augmented reality firm Magic Leap
