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HTC delays Grip fitness wearable to later this year

HTC delays Grip fitness wearable to later this year


Device will now be available alongside a larger portfolio of Under Armour products

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Earlier this year, HTC announced that it would be releasing a fitness wearable in a partnership with Under Armour. Called the Grip, the device was a wrist-worn fitness tracker that included a touchscreen and GPS radio. It was due to cost $199 and be available this spring. Today, HTC released a statement saying that it would be delaying the launch of the device until later this year.

"After extensive wear testing and user feedback, we have decided to align GRIP with the entire product portfolio for health and fitness launching later this year," says the company in its official statement on the matter. "This will be a state-of-the-art comprehensive portfolio of products for this category powered by UA RECORD." No further details were provided.

The fitness wearables market is hyper-competitive, with few companies actually seeing success. The Grip, which was announced alongside the HTC Vive VR headset, represents a new category of device for HTC, which has seen its smartphone sales and profits sag over the past few years. It's not clear whether or not the Grip will save the company, but we'll be waiting a bit longer to find out in any case.