When Canon debuted the EOS M3 in February, it looked like the company had made its most photographer-friendly mirrorless camera yet. But for most of 2015, the M3 has only been available in the UK, Japan, and Australia. While it seemed the camera would make its way to the United States eventually, now we know it will for sure: the Canon EOS M3 is will be sold in the US this fall.
If you're unfamiliar with the M3, the mirrorless camera has a 24.2-megapixel APS-C sensor (the size found in most entry-level DSLRs), Wi-Fi and NFC connectivity, and 49-point hybrid phase-detection autofocus. It shoots 1080p video at 30 frames per second, and 720p video at 60 frames per second. There are video and menu controls on the back next to the tilting, 3-inch touchscreen, and three dials on the top of the camera let you cycle through the still shooting modes, shutter speed, and aperture.
The M3 is only Canon's third mirrorless camera
There's no built-in electronic viewfinder, so if you're looking to use one you'll have to buy the rather bulky option that Canon makes and attach it to the camera's hot shoe. The M3 also doesn't play nicely out of the box with Canon's deep well of EF and EF-S lenses — you have to buy an adapter to use any of those. In the meantime, you're left with just a handful of lenses to choose from in Canon's "EF-M" series, which the company created specifically for its mirrorless cameras.
Canon is still a giant in the DLSR market, but it has fallen way behind the trend of the lighter, more compact mirrorless cameras. Companies like Olympus, Fujifilm, and Sony have spent the last few years debuting and refining some really great mirrorless cameras at relatively affordable price points, something photographers have jumped all over. The M3 may not change that, but at least Canon is finally in the game.
The Canon EOS M3 will be available in black or white in early October. It will be sold alone for $679, with an EF-M 18-55mm kit lens for $799, or with a two lens kit (that same 18-55mm plus a telephoto EF-M 55-200mm) for $1,049.00. The availability is being announced alongside the introduction of Canon's newest lens, the EF 35mm f/1.4L II USM. That new lens uses what Canon is calling "blue spectrum refractive optics," which employs organic material to produce more accurate colors. That will also be available in October, and will retail for $1,799.