Twitter has partnered with Square to make it easier for users to send monetary donations to their favorite politicians. Now you can chip in directly through a tweet by hitting the "contribute" button, picking the amount, and entering your debit card number and other details required by the FEC.
It all works through Square Cash, with a candidate's Cashtag appearing prominently in tweets that can launch the donation process. "This is the fastest, easiest way to make an online donation, and the most effective way for campaigns to execute tailored digital fundraising, in real time, on the platform where Americans are already talking about the 2016 election and the issues they are passionate about," Twitter said in a blog post. And 2016 candidates aren't wasting time; both Scott Walker and John Kasich on the Republican side have already sent out Square-powered donation tweets.
Just launched our @SquareCash account. Show Scott Walker some support going into the second debate by donating $2. http://t.co/wqU3twctQM
— Scott Walker (@ScottWalker) September 15, 2015
All campaigns must be verified by Square before they're able to take in money through this feature. But once that's done, all it takes is tweeting their custom Square Cash URL or Cashtag, and Twitter will automatically format the tweet to include a donate button. "By partnering with Square to enable donations through tweets, and as the 2016 election season heats up, we’ve upgraded these tools through which citizens can raise their voices to champion causes and candidates they support."