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Amazon is rolling out Alexa-only shopping deals

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Alexa, order me sanity this holiday season

Amazon Tap hands-on photos

Amazon has already stoked the holiday consumption fire by rolling out a bunch of deals well ahead of Black Friday, but this weekend’s shopping opportunity comes with a giant catch: starting November 18 and running through the 21st, certain deals are only available if you order through Alexa, the voice-controlled virtual assistant that runs on Amazon’s Echo speakers and Fire TV products.

Over the next few days, if you ask Alexa "Alexa, what are your deals?" you’ll be able to order a variety of different products at a discount, including a Philips Hue LED lightbulb starter kit ($15 off), a Sphero Star Wars BB-8 bot ($40 off), a 10-piece All-Clad stainless steel cookware set ($130 off), a 32-inch Samsung TV for $119, and $50 off Amazon’s own Tap Bluetooth speaker. Amazon says that other deals, not yet announced, will be available throughout the rest of November and December.

Not listed in Alexa-only deals so far: guides to getting along with family this Thanksgiving, toolkits to dismantle the simulation we’re currently living in, cases of Amazon wine. However, the holiday season is long, and it is still early!

Correction November 18th, 1:30AM ET: Updated article to remove outdated information on a TCL TV deal; added additional information on a Samsung TV deal. Removed incorrect information about the rollout of voice-only shopping through Alexa.