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Here is the cover art for Kanye West's new album, The Life of Pablo

Artwork by Peter De Potter

With less than an hour to go before Kanye West unveils his new album, The Life of Pablo at the world's biggest listening party begins, he's finally given the world our first look at the album artwork. Designed (typed?) by the Belgian artist Peter De Potter, the post-modern cover features The Life of Pablo in all caps and featuring a small family photo in the bottom corner. Much will be made about the cover, but regardless of how it looks, the only thing that truly matters about The Life of Pablo is how it sounds. And we'll find that out soon enough.