It can be hard to get a grasp on South by Southwest, the sometimes ungainly group of panels, conventions, and festivals the descend upon Austin, Texas in March. But we've got you covered here with everything from SXSW Interactive. That means the latest tech, the biggest news from the companies that take over the show, and interesting updates from all sorts of panels covering every aspect of the media landscape. There's also the parties and food, of course. We have separate StoryStreams for all of our SXSW 2016 Film and SXSW Music news, but stay tuned here for the latest from SXSW Interactive.
Universal Pictures made different Straight Outta Compton trailers for different races
Delivered via Facebook
How to make friends and thinkfluence people at SXSW
Lying and crying in Austin, TX
Why there was no breakout technology at SXSW this year
Getting ahead of ourselves in Austin
Google’s bus crash is changing the conversation around self-driving cars
A more modest tone around autonomy emerges at SXSW 2016
George Hotz promised to end capitalism in a manic sermon at SXSW
And SXSW worshipped at the Church of Hotz
Samsung is building a new social network called Waffle
Strike while the iron is hot
Samsung is building an app that makes music from your humming
Hum on, feel the noise
McDonald's and the gold rush to fill virtual reality with ads
Greet the Happy Meal, and plunge into the pit of despair
Sony's prototype projector turns any tabletop into a touch-sensitive display
A step toward holograms
SXSW's Online Harassment Summit was just one more place for men to ignore women
Good solutions found a small audience
Sony’s futuristic Concept N headphones don’t touch your ears
Headphones you wear on your neck
Congresswoman Katherine Clark announces cybercrime enforcement training bill at SXSW
New grant would fund a cybercrime library and police training programs
Hillary Clinton will appear on this week's episode of Broad City, thanks to Amy Poehler
Ilana joins Team Clinton
The ARC is a drum circle out of Tron, featuring electronic artist RAC
At SXSW 2016, even the musically impaired can produce neat sounds
Obama tells tech community to solve encryption problem now or pay later
'It will become sloppy and rushed'