First Click: Have we reached peak Apple?

April 29th, 2016

135

It had to end sometime. Apple’s incredible growth that saw the company report record quarterly earnings over a span of 13 years was untenable. Any one company would be thrilled by the success brought by the Apple II, the Mac, the iPod, the iPhone, or even the iPad. But for all of those to have been created by a single company is a feat unlikely to be duplicated in my lifetime. It makes me wonder: have we reached peak Apple?

We’ve almost certainly reached "peak iPhone" which accounts for two-thirds of Apple’s revenue. The explosive growth created by the bigger iPhone 6 and booming Chinese economy (at the time) is unlikely to be repeated. Yesterday billionaire investor Carl Icahn announced that he sold his Apple position over concerns with China’s attitude toward Apple. "You worry a little bit — and maybe more than a little — about China’s attitude," said Icahn, adding that China’s government could "come in and make it very difficult for Apple to sell there." The remarks come a week after Chinese regulators shut down Apple’s iTunes Movies and iBooks services. India, the world’s second-largest market for cellphones is still largely untapped by Apple. But any gain there is unlikely to offset losses in China. And Apple’s chief competitor is more formidable than ever.

So, where will Apple find the growth that investors seek? Well, the Apple Watch is already a billion dollar business, with estimates showing it outpacing even the iPhone in comparative first-year sales. At some point, possibly this year, the Apple Watch will shed its dependency on the iPhone and quash performance issues plaguing its use. Then there are whispers of Apple’s work in AR / VRtruly wireless earbuds, and of course, the Apple Car. Any of which could spawn another hit and send Apple revenue to even higher heights. Maybe.

What say you, dear reader? Are Apple's best days behind it?

Poll
Have we reached peak Apple?
Thank you for your vote
0 total votes

Five stories to start your day



  1. Windows 10 will no longer let you Google search from Cortana

    Microsoft is closing off one of the easiest ways to Google search in Windows 10. The company has announced in a blog post that starting today, it will block the ability to perform third-party...

  2. I visited the set of Ghostbusters

    Last September, Sony Pictures invited me to go to the set of Ghostbusters, Paul Feig's reboot of the original Ghostbusters. I was and am very excited for Ghostbusters, so I took them up on it. The...

  3. HP and Google made this thin, all-metal Chromebook

    Here's the first Chromebook in a while that's worth paying attention to: the HP Chromebook 13. It's a thin, all-metal machine with surprisingly capable specs. This is the first Chromebook to use...

  4. Mark Zuckerberg thinks AI will start outperforming humans in the next decade

    On yesterday's investor call, Facebook founder and CEO Mark Zuckerberg was asked how the machine learning technology behind its recent introduction of bots to Messenger would manifest itself in the...

  5. Man builds working homemade hoverbike, doesn't die

    YouTube sensation and inventor Colin Furze is used to making insane things like retractable wolverine claws, working versions of the hidden blade and rope launcher featured in Assassin's Creed...

Reticulating poll splines...

The best of Verge Video