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Google’s Super Bowl ad accidentally set off a lot of Google Homes

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Early during tonight’s game, Google’s ad for the Google Home aired on millions of TVs. We’ve actually seen the ad before: loving families at home meeting, hugging, and being welcomed by the Google Assistant. Someone says “OK Google,” and those familiar, colorful lights pop up.

But then my Google Home perked up, confused. “Sorry,” it said. “Something went wrong.” I laughed, because that wasn’t supposed to happen. I wasn’t the only one.

This isn’t the first time television has set off people’s home assistants. A month ago, a TV broadcast accidentally triggered a whole bunch of Amazon Echos.

Poor Dave... at some point, some enterprising TV writer or ad jerk is gonna plant an “OK Google” into some on TV with intent and force everyone to listen to Nickelback. Mark my words. This is a massive troll waiting to happen.