Voice control works by your voice-enabled Sonos Product “listening” for a specific wake word. Please note that not all Sonos Products are voice-enabled.
Despite all the hints, we still don’t know what to expect from Sonos’ next wave of speakers. With no far-field microphones in its current line of speakers (sorry current Sonos owners) we’re likely to get redesigned speakers, as it’d be tough to release the same speakers with microphones at the same price. And it’ll probably sound better as well, but whether Sonos sticks to its current lineup or introduces an entirely new format remains to be seen.
With competition on the high end from Apple, and possibly from Amazon in the future, Sonos is preparing for real competition — something it hasn’t had in years.