Here’s everything you need to know about Tesla’s first pickup truck, which Elon Musk has called “heart-stopping” and his “personal favorite” of Tesla’s vehicles.
Pickups have become more popular lately — their share of the US light vehicle market increased to 17.5 percent in 2019, from just under 13 percent in 2012. They’re also the fastest-growing auto segment in the US. That makes Tesla’s entry into pickups sensible, analysts say. Another pickup perk: pricing. Pickups tend to be expensive.
Even with direct competition from established players (like Ford’s forthcoming electric F-150) and newcomers (like Rivian), there is a ton of money to be made in pickup trucks.
But Tesla may distinguish itself from the rest of the market with its Blade Runner-inspired design. Musk has said that he wants to combine Porsche-level performance with utility that makes a Ford F-150 look like a Tonka truck.
The all-electric pickup has yet to begin production
And he knocked over a sign as he left dinner
Ford said the match-up wasn’t ‘apples to apples’
‘With no advertising & no paid endorsement,’ Elon Musk says
Riding shotgun in the polarizing prototype
Elon Musk’s sixth vehicle is a Blade Runner-esque pickup truck
Production doesn’t start until late 2021
‘One more thing’
Can withstand sledgehammers and bullets, but not metal balls thrown at close range, apparently
The long-awaited Tesla pickup truck will be revealed Thursday night
Elon Musk has called the supposedly Blade Runner design ‘heart-stopping’